Articles
Published November 2000
Writing an Effective Business Plan: Page 4 - The Executive Summary
Page 4 - The Executive Summary
The executive summary is a critical part of your plan. If you are taking your business plan to a bank or equity investor, this is the first section of the plan that will be read, followed by your financial projections. In two pages or less, your executive summary needs to describe the business opportunity, provide an overview of your plan (including your business model, strategies, and management team) and provide a brief summary of key financial information.Next: Business Data
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Page 1: Introduction
Page 2: An Overview
Page 3: Why Plan?
Page 4: The Executive Summary
Page 5: Business Data
Page 6: Financial Data
Page 7: Supporting Data
Page 8: The Outline
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