Every day consumers base their buying decisions on seven predictable yet irrational criteria. If you are not familiar with them, your business is at risk of losing business to competitors that are.
Published May 25, 2011
Trendhunter shares ideas to boost your business
Jeremy Gutsche is one of Canada's high tech superstars. The Toronto-based entrepreneur is the founder of TrendHunter Magazine, an online website that tracks a "... collection of cutting edge ideas, crowdsourced by 55,510 Trend Hunters". The site is rewarded with 35 million monthly views.Jeremy recently gave the keynote address at PWC's Emerging Tech CEO conference. Afterwards he spoke with Julie King, CanadaOne's managing editor, to share insights into how Canadian companies can boost their business. Here is that interview.
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