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Mark Wardell

Mark is President & Founder of Wardell Professional Development (, an advisory group that helps design and implement growth plans for SMEs as well as — a Performance Management Platform that enables a business to monitor progress towards company objectives. The author of seven business books, Mark also writes regularly for several national business publications, including Profit Magazine, the Globe and Mail, and CGA Magazine. Email him at

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Articles by Mark Wardell

Three Steps to a Stronger, More Effective Brand

December 4th, 2014

Your brand is not just your logo. It’s how you represent your business to your prospects and your customers. Here are three tips to develop a stronger, more effective brand

Selling Your Business? Here are 4 Things You Need To Do To Get Top Dollar

October 7th, 2014

Before you sell your business, you’ll want to do everything in your power to position your enterprise as the most valuable investment possible.

Your Cheat Sheet to Hiring the Perfect Intern

September 8th, 2014

On the one hand, you’ve got a ton of projects underway, on the other, you haven’t quite reached the revenue stream to justify hiring additional staff. The solution? An ambitious, capable intern.

How to Use LinkedIn as an Essential CRM

April 9th, 2014

LinkedIn has been around for over a decade, but if you’re still thinking about (and using) LinkedIn as a glorified business card, then you’re missing out on the many other effective ways this social networking tool can be used as a CRM (customer relationship management) to help grow your business.

The Top 10 Questions to Ask if you Plan to Grow your Business in 2014

January 21st, 2014

The beginning of a new year presents an exciting opportunity for new levels of growth and success for your company, but only if you know the right questions to ask (and, of course, answer).

The Secret to Market Adaption

January 15th, 2014

The key to success is continual improvement, adaptation to the needs of customers and that magic ability to predict what people want, before they want it.

Mastering the Emotional Side of Sales

November 4th, 2013

With less than 10 seconds to earn somebody’s trust, there are many subtleties riding on that critical first impression. Here’s how you can invest some time preparing your sales team to make the best possible first impression.

Five Tips for Masterful Networking

October 7th, 2013

To be a masterful networker, you don't need to attend every event in town or schmooze with ever person you meet. What you do need is a strategy.

How to Kick Start Your Productivity at Work

September 3rd, 2013

What do you do when you hit a productivity road-block at work? Mark Wardell has some tips on how to boost your productivity and get you back to work.

Grow Your Business with a Strategic Alliance

July 1st, 2013

In a time of globalization and increasingly complex information systems, collaboration is becoming key to success. Here is a look at how alliances can help your small business.

Become an Effective Delegator

June 1st, 2013

Smart delegation is the key to growth and these tips will make a difficult process a little bit easier.

The Economics of Good Financial Advice

May 1st, 2013

These five tips will help you determine whether you are getting the best financial advice and support for your business.

How to Project Manage... Your Entire Business

June 1st, 2012

By learning to apply Project Management skills to your business as a whole, you’ll be able to boost the supply of all three of three highly valuable commodities: resources, time and money.

How To Maintain Customer Loyalty

March 1st, 2012

Here are the four top ways you can restructure your business to attract and retain the loyalty of your customers.

Are You Promoting the Right People?

February 1st, 2012

Find out how you can improve your hiring practices and avoid common hiring mistakes.